LLead Rescue
Chapter one of the RGL playbook

Every lead feels like someone’s on it.

Lead Rescue is the routing, follow-up, and after-hours layer for local service sites. Uplevel your business without a redesign, a rebuild, or another tool to learn.

$99/mo after trial. No credit card charged until day 8. Cancel any time.

Forms that convertGuided capture, no dead-end
Routed to the right answerLead picks intent, team gets context
Follow-up that never dropsScripts + system of record
9:42 PM — Form submittedAva BrooksBotox Consultation
9:42 PM — Next step chosen
Talk to someone soonCall me as soon as possible
9:42 PM — Confirmed

You're all set. We'll reach out first thing tomorrow morning.

View servicesCall now
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Built from real operating experience

Ridiculously Good Looking Co.StudioRELUXE Med SpaMed spaKeystone Family DentalDentalUnleash VegasTravel planning
At a glance

Four things every local service site should already have.

See each in detail→
01
Forms designed to convert

Guided capture instead of a dead-end thank-you page.

02
Leads routed to the answer they want

Book, quote, question, talk — the lead picks, you respond with intent.

03
Fast, consistent follow-up

Scripts, suggestions, and a system of record so nothing rots in an inbox.

04
Analytics for every step

Sources, response time, conversion — see what actually books work.

The difference is what happens next.

|
Without Lead Rescue
Their website

The form is buried. And it goes on forever.

Request a Consultation
First name *
Last name *
Email *
Phone *
Address
City
State / Zip
Date of birth
Insurance provider
Referral source
Preferred date
Second choice date
Preferred time of day
Reason for visit
Additional notes
72%of visitors leave before finishing
Free tool
ROI calculator

How much is your after-hours leak worth?

Plug in your numbers. The math below is yours — we don’t guess. Most operators are surprised by what shows up here.

Your numbers
After-hours leads going cold / month39
Revenue at risk from those leads$23,400
If Lead Rescue recovers just 10%$2,340/mo

Pays back the $199/mo Automated plan 11.8× over.

Presets are starting points based on patterns we see across verticals, not guarantees. Edit any field to match your reality.

That number is real

Stop the leak. Start your free 7-day trial.

$99/mo after the trial. Install takes 60 seconds. If it doesn’t save you more than it costs in the first month, cancel — you won’t be charged.

No card charged until day 8
What you get

Four things every local service site should already have.

Uplevel your business and your website without a redesign, a redev, or even thinking about it.

1

Forms designed to convert

Guided, full-screen capture instead of a dead-end form. Three fields, real confirmation, no generic “we’ll be in touch.” The lead leaves knowing exactly what happens next.

2

Leads routed to the answer they actually want

Whether they want to book, get a quote, ask a quick question, or just talk to someone — they choose, and your team gets the alert with that intent already attached. No guessing, no re-qualifying.

3

Fast and consistent follow-up

Pre-written reply scripts, suggested next actions, and a shared system of record. Every lead gets the same quality response no matter who’s working that shift — and nothing rots in someone’s personal inbox.

4

Business analytics for every step

Know where every lead came from — the page they were on, the ad they clicked, the campaign that brought them in. Plus response times, conversion rates, and which channels actually turn into booked work.

And yes — because none of this sleeps, every lead feels like someone’s on it, even at 11pm on a Saturday.

See the whole flow in 15 seconds.
The real problem

You don’t need more traffic. You need a real system for the leads you already have.

A lead fills out your form and gets a generic thank-you page. They have no idea what happens next or when they’ll hear back.

The inquiry lands in someone’s personal email. If they’re OOO, sick, or buried in walk-ins, it sits there. Nothing routes. Nothing follows up. Nobody owns it.

Meanwhile you have no idea which ad, campaign, or page the lead actually came from — so you can’t tell what’s working.

We see this pattern in nearly every audit we run at RGL — why we built this tool first.

How it works

The first 60 seconds after a lead comes in.

A lead fills out the formFull-screen, three fields, done in seconds. No dead-end thank-you page.
New leadAva BrooksBotox Consultation · 9:42 PM
They choose what happens nextTalk to someone, request a booking, get a quote, or ask a question. The lead decides.
Talk to someone
Request booking
Get a quote
Ask a question
They see confirmation and what to expectThe lead knows exactly what they asked for, what happens next, and when to expect a response.
ConfirmationYou're all set.

We'll reach out first thing tomorrow morning.

Your team gets the alert and knows what to doThe lead's choice, contact info, and a suggested next action — all in one alert.
Alert to team

Ava Brooks — Botox Consultation

Wants to talk to someone soon. Suggested action: call back.

That entire flow took seconds, not hours.

No dead-end forms. No ambiguity. The lead knows where they stand and your team knows exactly what to do.

Try it yourself. One form, 15 seconds.
The product

The numbers you need to grow. A view your team uses.

A clean admin panel that tells you where leads come from, how fast you're responding, and what's converting — so you can coach your team with real numbers instead of gut feel.

rescue.goodlookingco.com / dashboard
Leads today
14+21%
Avg response
4m−38%
After hours
31%+6%
Converted
42%+9%
Leads · last 14 days
In hours After hours
Where they came from
Google48%
Instagram24%
Direct18%
Referral10%
Recent leads
  • Ava B.· Booking
    New
  • Marcus T.· Pricing
    Replied
  • Dana K.· Urgent
    Converted
  • Jordan P.· Ask
    New
See the whole funnel

Impressions, captures, response times, conversions. The numbers you can coach to.

Know what's working

Source, campaign, and UTM captured on every submission — so ad spend is a decision, not a guess.

Make your team faster

Stale-lead alerts, suggested next action, one-tap call or text. Less Slack, more follow-through.

Tag what converted

One click when a lead turns into a booking. Your ROI math finally has real inputs.

What it does

Route it. Track it. Follow up. Never miss one.

< 30sFrom form submit to alert delivered
24/7After-hours coverage that doesn't sleep
SourceWhere every lead came from, captured by default
1 lineOf code to install on any site
Why we built this

The same broken handoff, in every local service business we audited.

Different verticals, same pattern. A form submission with no next step, no routing, no record, and no way to tell which campaign even produced the lead.

Med spa

Consultation inquiries come in late at night after someone has been scrolling. No confirmation, no clear next step — and by morning they've already DM'd a competitor.

Dental

Appointment requests route to a shared inbox the front desk checks between walk-ins. The lead hears nothing for hours and assumes the office is closed or uninterested.

Home services

Quote requests land overnight with no routing. By the time someone sees it, the homeowner has already called two other companies and booked the one that answered first.

Who this is for

Different seats. Same missed leads.

Whoever opens this page is probably already losing to the same leak.

Owner / operator

Today: You keep buying ads and wondering why more of it doesn’t turn into booked work.

With Lead Rescue: Every after-hours inquiry gets a confirmation and a next step — so fewer leads disappear between Friday night and Monday morning.

Front desk / office manager

Today: You are juggling walk-ins, phones, and the inbox nobody else checks.

With Lead Rescue: The alert shows up where you already are, with a reply pre-written. Follow-up becomes one tap instead of one more thing on the list.

Marketer / agency

Today: You are driving traffic to a form that ends in a dead-end thank-you page.

With Lead Rescue: A conversion layer you can install in 60 seconds — without a rebuild, a CRM migration, or another dashboard for the client to ignore.

See the whole flow end-to-end. 15 seconds.
Install

One line of code. Any site. No redesign.

Drop the embed on any site in 60 seconds. If your platform blocks scripts, use the hosted landing-page fallback. No redev, no rebuild, no CMS migration.

your-site.html
<script
  src="https://rescue.goodlookingco.com/widget/v1/widget.js"
  data-form-id="YOUR_ID"
  defer
></script>
<noscript>
  <a href="https://rescue.goodlookingco.com/rescue/YOUR_SLUG">
    Contact us
  </a>
</noscript>

Paste it once. That's the entire install.

  • Truly one-click installDrop one line of code anywhere on your site. We handle the rest.
  • Works with any platform*Wix, WordPress, Squarespace, Webflow, Shopify — if it loads HTML, it works. Can't paste scripts? We'll host a branded form and give you a link.
  • No setup. No design. No hassle.Looks like your brand by default. Customize later if you want to.
  • Need a hand? We'll install it for you.White-glove setup is on us. Send us your login or a screen share — done in minutes.

Start rescuing your leads in 60 seconds.

* Three ways to install: embed (one line of code), hosted (we host a branded form, you link to it — works literally anywhere, even platforms that block scripts), or API (for developers). Pick whichever fits your stack.

Pricing

If one new patient or job covers the monthly cost, the math is easy.

Starter

$99/mo

Stop missing leads at the handoff.

  • Lead responder
  • Guided next-step flow
  • Website embed or hosted form
  • Instant email alert
  • Suggested first response
  • Reply center

7 days free · no card charged until day 8

Automated

$199/mo

Auto-respond and route leads where you already work.

  • Everything in Starter
  • Automated SMS & email replies
  • Per-lead-type response rules
  • CRM & calendar integrations
  • Slack, Zapier, and webhook routing

7 days free · no card charged until day 8

SMS AnywhereComing soon

$249/mo

SMS as a full response channel.

  • Everything in Automated
  • SMS alerts and response workflows
  • 500 SMS/mo included
  • Additional 100 SMS for $10
  • After-hours SMS routing

Uplevel your site without a redesign.
Start with the part that actually books work.

Run the demo. See routing, tracking, and follow-up work end-to-end in 15 seconds.

How it works

Built by Ridiculously Good Looking Co. — the studio behind the RGL playbook for local service growth.