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Terms of Service

Last updated: April 11, 2026

1. Acceptance of Terms

These Terms of Service (“Terms”) govern your access to and use of the websites, products, widgets, forms, landing pages, and services operated by Really Good Looking Co. (“RGL,” “we,” “us,” or “our”), including Lead Rescue (collectively, the “Services”).

By accessing or using the Services — including by submitting a form, opting in to text messages, or using Lead Rescue on your business website — you agree to be bound by these Terms and our Privacy Policy. If you do not agree, do not use the Services.

2. Description of Service

Lead Rescue is a guided lead-capture and first-response system for local service businesses. It enables businesses to collect inquiries through a form or landing page, route responses based on the lead's chosen next step, and deliver follow-up by email and/or SMS.

If you are a consumer submitting a form powered by Lead Rescue, you are contacting the business that owns that form. RGL processes your submission on behalf of that business.

If you are a business subscribing to Lead Rescue, your use is also governed by any order form, subscription agreement, or service agreement you sign with RGL.

3. Eligibility and Accounts

You must be at least 18 years old to use the Services. By using the Services, you represent that you have the legal capacity to enter into these Terms.

If you create an account with us, you are responsible for maintaining the confidentiality of your credentials and for all activities that occur under your account.

4. Acceptable Use

You agree not to:

  • Use the Services for any unlawful or fraudulent purpose
  • Impersonate any person or misrepresent your affiliation with any person or entity
  • Submit false, misleading, or other people's information without their permission
  • Attempt to gain unauthorized access to any part of the Services, other users' accounts, or our systems
  • Interfere with, disrupt, or overload the Services (including automated form submissions, scraping, or denial-of-service activity)
  • Reverse-engineer, decompile, or attempt to extract source code from the Services
  • Use the Services to send spam, illegal content, or messages in violation of the TCPA, CAN-SPAM, or other applicable laws

5. SMS Messaging Terms

If you opt in to receive text messages through the Services, you agree to the following terms:

  • Consent. You expressly consent to receive text messages (SMS/MMS) from Ridiculously Good Looking Co. and/or the business you submitted a form to, at the mobile number you provided.
  • Message content. Messages may include transactional confirmations, appointment reminders, follow-up from the business, and (where you have consented) promotional or marketing messages.
  • Frequency. Message frequency varies based on your activity and preferences.
  • Carrier charges. Message and data rates may apply. Check with your mobile carrier for details. Carriers are not liable for delayed or undelivered messages.
  • Opt out. Reply STOP to any message to unsubscribe. You will receive one final confirmation of your opt-out. You may opt back in at any time.
  • Help. Reply HELP to any message, or contact support@goodlookingco.com.
  • No purchase required. Consent to receive marketing text messages is not a condition of any purchase.
  • Eligible carriers. The Services support major U.S. wireless carriers. We are not responsible for delivery issues caused by your carrier or device.

We retain SMS consent audit records (date, time, IP, consent language, and form version) to comply with the Telephone Consumer Protection Act (TCPA) and applicable carrier requirements.

6. Marketing Communications

By submitting a form and opting in, you agree that RGL and the business you contacted may send you marketing communications by email or SMS. You may unsubscribe from marketing emails using the unsubscribe link in any email, and from marketing texts by replying STOP. Transactional messages (such as direct responses to your inquiry) are not marketing and may continue regardless of marketing opt-out.

7. Subscription Fees and Payment (Businesses Only)

If you subscribe to Lead Rescue as a business, fees are billed according to the plan you select at signup or in your order form. Subscriptions auto-renew unless cancelled. Fees are non-refundable except as required by law. We may change pricing with at least 30 days' notice.

8. Intellectual Property

The Services, including all software, design, text, graphics, logos, and trademarks, are owned by RGL or its licensors and are protected by intellectual property law. We grant you a limited, non-exclusive, non-transferable, revocable license to use the Services as intended. You may not copy, modify, distribute, sell, or lease any part of the Services.

9. User Content

You retain ownership of any information you submit through the Services. By submitting content, you grant RGL a non-exclusive, royalty-free license to process, transmit, and store that content solely to provide and improve the Services.

You represent that you have all rights necessary to submit the content and that it does not violate any law or third-party right.

10. Third-Party Services

The Services may rely on or link to third-party services (including email delivery, SMS delivery, booking links, and analytics). We are not responsible for third-party services or their terms and privacy practices.

11. Disclaimers

THE SERVICES ARE PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, OR UNINTERRUPTED SERVICE.

RGL does not warrant that the Services will be error-free, that defects will be corrected, or that any message will be delivered at any particular time.

12. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, RGL AND ITS AFFILIATES, OFFICERS, EMPLOYEES, AND AGENTS WILL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL, ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF THE SERVICES.

OUR AGGREGATE LIABILITY FOR ALL CLAIMS RELATED TO THE SERVICES WILL NOT EXCEED THE GREATER OF $100 OR THE AMOUNT YOU PAID US IN THE 12 MONTHS PRIOR TO THE CLAIM.

13. Indemnification

You agree to indemnify and hold RGL harmless from any claims, losses, damages, liabilities, and expenses (including reasonable attorneys' fees) arising out of your use of the Services, your violation of these Terms, or your violation of any law or third-party right.

14. Termination

We may suspend or terminate your access to the Services at any time for any reason, including violation of these Terms. Upon termination, your right to use the Services ceases immediately. Sections that by their nature should survive termination (including Disclaimers, Limitation of Liability, and Governing Law) will survive.

15. Governing Law and Disputes

These Terms are governed by the laws of the State of Indiana, without regard to conflict-of-laws principles. Any dispute arising out of or relating to these Terms or the Services will be resolved in the state or federal courts located in Marion County, Indiana, and you consent to personal jurisdiction there.

16. Changes to These Terms

We may update these Terms from time to time. Material changes will be posted here with a new “Last updated” date and, where required, we will notify you directly. Continued use of the Services after changes constitutes acceptance of the updated Terms.

17. Contact Us

Ridiculously Good Looking Co.
legal@goodlookingco.com